> "People for whom some fact holds" IS the very definition of personal information.
Yes, but selling the service of showing something to those people isn't selling personal information, because the entity selling the service keeps the personal information and uses it on behalf of the entity purchasing the service.
Selling personal information is disclosure. Selling a service in which the seller uses personal information to provide the service is use. There is a meaningful difference between an entity using personal information and an entity disclosing personal information to third parties. There can be legitimate grounds to be concerned about either, but its not helpful to conflate them.
Yes, but selling the service of showing something to those people isn't selling personal information, because the entity selling the service keeps the personal information and uses it on behalf of the entity purchasing the service.
Selling personal information is disclosure. Selling a service in which the seller uses personal information to provide the service is use. There is a meaningful difference between an entity using personal information and an entity disclosing personal information to third parties. There can be legitimate grounds to be concerned about either, but its not helpful to conflate them.