"I'm just really wondering why the owner feels the need to do this."
Everyone knows people who had negative reviewers are more likely to leave reviews, but what people don't often understand is, percentage of people who actually leave ANY review is still exceedingly small. I've heard as long as 1 in a few hundred or even a thousand.
So getting that first few positive ones is critical, to kick off the virtuous cycle of customer acquisition. You'd better deliver though, once customers start coming in.
Everyone knows people who had negative reviewers are more likely to leave reviews, but what people don't often understand is, percentage of people who actually leave ANY review is still exceedingly small. I've heard as long as 1 in a few hundred or even a thousand.
So getting that first few positive ones is critical, to kick off the virtuous cycle of customer acquisition. You'd better deliver though, once customers start coming in.