I will say that their frequent listicles, however, tends to feel exploitative... Primer currently has "8 Essential Innovations That Make Hot Summers More Bearable" as its headline, which feels like a not-so-subtle "hey, here's some affiliate links to click on"
That's exactly what it felt like to me too. It's why I enjoy featuring the custom watch strap shops, they provide a break from the affiliate angle. I also try to make my guides a bit longer than usual and also more in-depth with model numbers, etc.
I will say that their frequent listicles, however, tends to feel exploitative... Primer currently has "8 Essential Innovations That Make Hot Summers More Bearable" as its headline, which feels like a not-so-subtle "hey, here's some affiliate links to click on"