"Apple also says that it’ll use machine learning and Apple Maps to label stores that you use in the app, and use that data to track purchases across categories like “food and drink” or “shopping.”"
"Like many of Apple’s products, privacy is a big push here. “Apple doesn’t know what you bought, where you bought it, and how much you paid for it,” said Jennifer Bailey, VP of Apple Pay. All of the spending tracking and other information is stored directly on the device, not Apple’s servers. The company also promises that “Goldman Sachs will never sell your data to third parties for marketing and advertising.”"
Isn't that in the very quote? "All of the spending tracking and other information is stored directly on the device, not Apple’s servers."
Apple Maps 'significant locations' feature and similar are also on-device only - Apple does not know where your home or work is – your phone does, but that data never leaves it.
MasterCard obviously knows what you purchase and where, as they are the ones processing the transaction, but that data transits Apple's servers in encrypted form, which Apple is unable to read by design, I expect.
They were very careful to leave themselves and Mastercard out of that slide. This was not the case for the previous time they mentioned privacy, where they included themselves.
Most of that will be done on device. Data that needs to be synced up across devices will do so on users iCloud account (to which supposedly Apple has no access to).
they don't know what YOU bougth. But be sure they know what YOUR ANONIMIZED AD ID bought.
It's obviously not a good idea to have a credit card from a company thay make up to 20% of their profits from advertising. But somehow because they called it X-pay instead of X-credit card, everyone ignored comon sense. /shrug
"Apple also says that it’ll use machine learning and Apple Maps to label stores that you use in the app, and use that data to track purchases across categories like “food and drink” or “shopping.”"
"Like many of Apple’s products, privacy is a big push here. “Apple doesn’t know what you bought, where you bought it, and how much you paid for it,” said Jennifer Bailey, VP of Apple Pay. All of the spending tracking and other information is stored directly on the device, not Apple’s servers. The company also promises that “Goldman Sachs will never sell your data to third parties for marketing and advertising.”"